30 Colorful Eyeshadow Looks to Try in 2023 | Makeup.com by L'Oréal (2024)

May 22, 2023

30 Colorful Eyeshadow Looks to Try in 2023 | Makeup.com by L'Oréal (1)

By: Jordan Julian | Makeup.com by L'Oréal

30 Colorful Eyeshadow Looks to Try in 2023 | Makeup.com by L'Oréal (2)

Why choose between pink, purple, blue, green and yellow eyeshadow shades when you could wear all of them on your lids at once? It may sound over the top, but the bold looks we’ve faved on Instagram below prove that multicolored eye makeup is a must-try.

The secret to pulling it off is to keep the rest of your makeup look simple, and according to content creator Jasmine Adetunji, to blend, blend, blend. “Blending is so important so that each color transitions into the next seamlessly,” she says. “I like to alternate between the brushes I use for different colors and blend with short windshield wiper motions to make sure there are no harsh lines or lines of demarcation.”

With that tip in your back pocket, keep reading and be inspired to get creative with a colorful graphic eye.

Colorful Eyeshadow Looks to Try

Take Up Space

It’s not just your eyelid that’s a canvas. With this look, @emjaybube makes the case for continuing the color party all the way up to the brow bone.

Pastel Dreams

A vortex of pastel shadows, plus white twinkly stars and a glossy finish make for a seriously dreamy result.

Watercolor Masterclass

Bookmark this metallic look for festival season. The best part about the watercolor-inspired finish is that you don’t have to be precise with your application to achieve a cool look.

Finger Paint Chic

Makeup artist @katiejanehughes makes finger painting with eyeshadow look so easy. We’re not sure if we could achieve this level of artistry, but it won’t stop us from trying.

Vacay Vibes

Here, Adetunji used the Wahala 2 eyeshadow palette from Juvia’s Place and the NYX Professional Makeup Jumbo Eye Pencil in Milk to achieve this head-turning look.

Neon Bright

Makeup artist @aimeeshaad says that this vibrant neon look makes her want ice cream, and we definitely agree. It also makes us want to buy a neon eyeshadow palette ASAP.

Dewy Pastels

Colorful eyeshadow meets the dewy makeup trend with this pastel look. Washes of light pink and yellow make for such a pretty color combination, but what sets this look apart is the dewy, slightly shimmery finish.

Satin Lids

We love the unexpected satin, almost metallic finish on the lids here, adding a bit of edge to the soft rainbow colors.

Colorful Cut Crease

A magenta and deep purple cut crease creates a striking effect and amps up the boldness of this eyeshadow look.

Holographic Accents

Unlike a lot of the other inspo on this list, the rainbow shadow is concentrated just below the brow bone rather than on the lids. But our favorite part of this look is the holographic accent.

Colored Mascara

Level up your rainbow eyeshadow look with a swipe of colored mascara on your bottom lash line. We’re also into the inner corner eyeliner detail. Try it yourself with the Urban Decay 24/7 Inks Liquid Eyeliner in Hi-Energy.

Checkerboard

If you’re an eye makeup expert, try your hand at this incredibly detailed checkerboard contrast eye look.

Butterfly Mosaic

Calling this work of art an eyeshadow look is a bit of an understatement —it’s a full face masterpiece. If you’re good with a makeup brush, this beautiful butterfly is perfect for festival season.

Shades of Green

Pair complementing shades of blue and green for a monochromatic vibe that’s still totally colorful and eye-catching.

Colored Brows

For an avant-garde effect, continue your bright shadow all the way up until it covers your eyebrows, too.

Colorful Mascara With Bare Lids

Not ready to commit to a full rainbow eyelid? Purple, blue and red mascara add just enough color contrasted against a bare lid. The L’Oréal Paris Voluminous Original Washable Bold Eye Mascara is available in all of these shades and more.

Neon Flowers

How cute are these candy-colored pop art flowers? We love how this creator played up the cartoon-like fun of the look with spiky black lashes. For a highly pigmented mascara, try the YSL Beauty Lash Clash Extreme Volume Mascara.

Nose-Bridge Makeup

Extend your colorful shadow across the bridge of your nose for an editorial beauty look that’s totally on-trend.

Rhinestone Embellishment

Add some sparkle and flair to your colorful makeup look with matching rhinestones.

An Unexpected Color Combo

Sometimes the most unexpected colors come together for a stunning effect. We love how these orange, yellow and lime green pigments contrast.

Paint Outside the Lines

Take a cue from this makeup artist and don’t be afraid to color outside the lines with your shadow and liner. You don’t need to stick to your eyelids — bring your eye makeup up towards your temples, under your lower lash line and in the inner corners of your eyes. For a long-lasting eyeliner with bold pigment payoff, try the Maybelline New York Tattoo Studio Sharpenable Gel Pencil Longwear Eyeliner.

Rhinestone Cut Crease

Level up your classic cut crease by tracing it with multi-colored rhinestones.

Glitter

We can’t resist a glittery eye makeup look like this ethereal pink and blue one. The light pink glitter highlighting beneath the brow bone is a perfect touch.

Rainbow Chevron

This intricate rainbow chevron eyeshadow is giving us all of the ’70s vibes. Keep the rest of your makeup simple and finish with a glossy lip using the NYX Professional Makeup Fat Oil Lip Drip.

Black Stars

Black stars add some rock-and-roll edge to this dreamy rainbow eyeshadow look.

Flower Petals

Transform your face into a flower by drawing faded eyeshadow petals blooming from the outer corners of your eyes.

Neon Swirls

Play with negative space by drawing abstract swirls in different neon colors on a neutral base. We love the idea of tying this look together with pink false lashes.

Realistic Flowers

We have no words for the breathtaking, impossibly detailed garden of flowers @graciem241 created.

Cosmic Colors

Opt for a moodier take on the colorful eye makeup trend with a palette of deep purples and blues.

A Literal Rainbow

This rainbow eye makeup roundup wouldn’t be complete without a post involving an actual rainbow, puffy white clouds and all. With Pride right around the corner, now is a great time to practice this adorable, whimsical look.

Photo: Jasmine Adetunji

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30 Colorful Eyeshadow Looks to Try in 2023   | Makeup.com by L'Oréal (2024)

FAQs

How do you wear eyeshadow 2023? ›

PASTEL EYESHADOW. From the baby blues of the early 2000s to pale purples and greens reminiscent of Euphoria, pastel eyeshadow is set to take over 2023. Take it all the way up to your crease for more of a pop or create a soft wing for a more understated look.

What color eyeshadow makes eyes look younger? ›

Usually plums and pinks would make anyone look younger. Another combination would be creme, beige, and sparkling black. Top this off with mascara primer, eye liner, and mascara for a beautiful youthful eyes.

What color eyeshadow is popular now? ›

Think shades like cobalt blue, neon green, and orange-red. These colors are very bold and can create a bold, bold, edgy look when paired with the right clothing. Glitter eyeshadow has been trending for a while now, popping up on many runways and on Instagram.

Is blue eyeshadow in style 2023? ›

The first blue eye resurgence was seen on the steps of the Met donned by Miss Emma Chamberlain at the annual gala back in 2023 and ever since blue-toned eye makeup has skyrocketed to fame, donned by both beauty and fashion moguls alike.

What are the eyeshadow trends for summer 2023? ›

Electric Eyes: Bold, vibrant eyeshadow shades in neon and electric hues will be stealing the spotlight this summer. Embrace vibrant blues, pinks, and yellows to create striking eye looks that make a statement. Glossy Lips: Bid farewell to matte lipsticks and embrace glossy lips.

What are the eyeshadow trends for spring 2023? ›

“Some of the themes I anticipate being most prominent are glowy blush, lighter foundation routines, and shades of white on the lids. This is very different from last year where more oranges and pinks were popular.” You heard them! Dust off those blush brushes, grab your pastel palettes, and let's get glamming.

What color eye shadow should an older woman wear? ›

Choose Colours Wisely

You might opt for our Eye Shade in Cream, Cappuccino, or Caramel Pink. Next, use a slightly darker shade in your eye socket to create definition and depth. You could choose Taupe, Cocoa or Rose Gold.

How do you make old eyes look younger with makeup? ›

Opt for a lighter eyeshadow rather than a dark, smoky shade on your eyelids and around the eyes, like Jenna Dewan Tatum. "Highlighting the corners makes eyes look brighter and fresh," says Ahnert. "Use a light color shadow in matte or shimmer to inner corner, lower lash line in outer corner, and the inner lid."

Should a 50 year old wear eyeshadow? ›

Applying eye makeup when you're over 50

This is normal. Your goal is to make your eyes look bigger and brighter by using light, neutral eyeshadow shades (beige, taupe, etc.). Avoid using bright colours and iridescent shadows over the entire eyelid. A smoky look isn't recommended either, as it weighs down the eyes.

Which brand has best eyeshadow palette? ›

Power Stage Eyeshadow Palette with 20 pigmented shades | Blend of Matte and shimmers eye makeup palette | Shade- Mystic Glam, 25g
  • mars eyeshadow palette.
  • huda beauty eyeshadow palette.
  • swiss beauty eyeshadow palette.
  • best eyeshadow palette all shades.

What colour eyeshadow is best for over 60? ›

You could choose Taupe, Cocoa or Rose Gold. Finally, use your darkest shade in the outer corner of the eyes to create a sultry, elongated almond shape. Opt for shades like Chocolate or Dusky Pink and build lightly in layers.

How do I choose the right eyeshadow color? ›

Depending on your skin tone, you can pick your best eyeshadow palette that emphasizes your undertone. If you have a warm skin tone, use golds, oranges, and reds to emphasize the warmth in your skin. Those with cool skin tones should go with blues, greens, and purples to match the undertones of their skin.

What is the eyeshadow color for 2024? ›

Every year there's a new star color in makeup trends, and for 2024, it's all about rocking blue eyeshadow. Picture it as your fun "something blue" to mix up your makeup game this year. On the catwalks, from Versace to Jil Sander, blue is having a big moment.

Who looks good in blue eyeshadow? ›

If you have brown eyes: People with brown eyes can pull off almost any shade of blue. Try blending a denim blue shadow across your lids for an on-trend look, or opt for one with purple undertones to help bring out the gold in your irises.

Is blue eyeshadow in for 2024? ›

In 2024, Gen Z and Millennials will search for "blue glam makeup" and "pastel blue eyeshadow" as they find ways to incorporate this 60s staple into their modern beauty routines. The best part? This blue hue looks striking on all skin tones.

What is the makeup look for 2023? ›

The year “cloud skin” came on the scene

Matte makeup made a comeback this year with the “cloud skin” look. To DIY, swap your cream blush and glossy lips for a mattifying blurring powder and a seriously glam matte lipstick, and don't forget to prep the skin with a primer to eliminate excess shine.

What are the key beauty trends for 2023? ›

Fresh-faced, glowing skin is back for 2023 and interest in ingestible beauty is on the rise too, with searches for 'beauty vitamins' up by 2170% on boots.com. Serum concealers will be the next glow-giving makeup bag essential, with sales of serum infused cosmetics at Boots soaring by 85% last year.

What the most popular makeup look as of 2023? ›

"Cheek balms are becoming one of the hottest makeup trends for 2023 as they can enhance your lips as well as your cheeks. With a magical glow on the cheeks and lips, effortless glamour is achieved in a flash," says Baker. "Pink neon flares paired with a juicy red tint lip encompasses the essence of endless creativity."

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